About MICA Ahmedabad

Established in 1991, MICA (formerly Mudra Institute of Communications, Ahmedabad) is a premier institute dedicated to creating leadership in Strategic Marketing and Communication. Located in Ahmedabad, Gujarat, MICA is known for its flagship Post Graduate Diploma in Management – Communications (PGDM-C) program. The institute offers a range of programs, including PGDM, PGDM-C, Fellow Programme in Management (FPM), and various certificate courses.

Latest Updates

  • NIRF 2024 Rankings: MICA Ahmedabad secured the 32nd position among management institutions in India. 

  • Placements 2024: Achieved 100% placement with the highest package at ₹35.5 LPA and an average package of ₹19.21 LPA. 

  • Admissions 2025: The admission process for the 2025-27 batch is underway, with shortlisting based on CAT/XAT/GMAT scores, followed by MICAT and GE & PI.

  • Established: 1991

  • Type: Private Business School

  • Location: Ahmedabad, Gujarat

  • Accreditations: AICTE Approved

  • NIRF Ranking 2024: 32nd in Management

  • Top Recruiters: Amazon, Accenture, Deloitte, ITC Limited, IBM, HDFC Bank

Post Graduate Diploma in Management – Communications (PGDM-C)

  • Duration: 2 Years

  • Eligibility: Bachelor’s degree with a minimum of 50% marks and a valid CAT/XAT/GMAT score.

  • Total Fees: ₹23 Lakhs 

Post Graduate Diploma in Management (PGDM)

  • Duration: 2 Years

  • Eligibility: Bachelor’s degree with a minimum of 50% marks and a valid CAT/XAT/GMAT score.

  • Total Fees: ₹23 Lakhs

Fellow Programme in Management (FPM)

  • Duration: 4-5 Years

  • Eligibility: Master’s degree or a professional qualification equivalent to a master’s degree with at least 55% marks.

  • Fees: Tuition fees waived off for residential students; other fees applicable.

For PGDM and PGDM-C

  1. CAT/XAT/GMAT: Candidates must have appeared for CAT 2024, XAT 2025, or GMAT.

  2. MICAT: All applicants are required to take the MICAT, MICA’s entrance test.

  3. Shortlisting: Based on CAT/XAT/GMAT and MICAT scores.

  4. Group Exercise (GE) and Personal Interview (PI): Shortlisted candidates are invited for GE and PI.

  5. Final Selection: Based on CAT/XAT/GMAT score (20%), MICAT score (30%), and GE & PI performance (50%).

Expected Cutoffs for PGDM and PGDM-C – General Category

  • CAT 2024: 80 percentile 

  • XAT 2025: 80-85 percentile 

  • GMAT: Score of 80/800 

Note: Cutoffs are subject to change each year based on various factors.

PGDM and PGDM-C Placements

  • Total Students Placed: 195

  • Total Recruiters: 87 (including 54 new recruiters) 

  • Pre-Placement Offers (PPOs): 70% increase from the previous year 

  • Average Package: ₹19.21 Lakhs per annum 

  • Median Package: ₹18 Lakhs per annum 

  • Highest Package: ₹35.5 Lakhs per annum

  • Top Recruiting Sectors: FMCG, Analytics, BFSI, Consulting, IT/ITES, Media & Advertising 

  • Top Recruiters: Amazon, Accenture, Deloitte, ITC Limited, IBM, HDFC Bank

  • NIRF 2024: 32nd in Management Category 

  • Known For: Strategic Marketing, Brand Management, Research & Analytics, Advertising, Media, Digital, and related domains

  • Need-Based Scholarships: Financial assistance for students from economically weaker sections.

  • Merit-Based Scholarships: Awards for outstanding academic performance.

  • Industry-Sponsored Scholarships: Offered by various corporations and organizations.

Campus Facilities

  • Academic Blocks: Modern classrooms and lecture halls equipped with the latest technology.

  • Library: Extensive collection of books, journals, and digital resources.

  • Hostels: Fully furnished accommodations with modern amenities.

  • Sports Facilities: Facilities for various indoor and outdoor sports.

  • Clubs and Committees: Various student-run clubs for extracurricular activities.

  • Events: Annual events and festivals organized by students.

MICA Ahmedabad - FAQs

Q1: What is the fee structure for the PGDM programs at MICA Ahmedabad?

A: The total fee for the PGDM and PGDM-C programs is ₹23 Lakhs for the 2025-27 batch. 

Q2: What was the average package offered during the 2024 placements?

A: The average package for PGDM and PGDM-C programs in 2024 was ₹19.21 Lakhs per annum. 

Q3: What is the admission process for PGDM programs at MICA Ahmedabad?

A: Candidates must appear for CAT/XAT/GMAT, followed by MICAT. Shortlisted candidates are then invited for Group Exercise and Personal Interview. Final selection is based on CAT/XAT/GMAT score (20%), MICAT score (30%), and GE & PI performance (50%). 

Q4: What are the expected cutoffs for CAT and XAT for MICA Ahmedabad?

A: The expected CAT 2024 cutoff is 80 percentile, and the expected XAT 2025 cutoff ranges between 80-85 percentile.

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